第一吃瓜

Intrapreneur

Intrapreneur

Digital Toolbox

Intrapreneur

Enable Innovative and Disruptive Processes

The digital transformation of products and markets creates many challenges as well as opportunities for existing businesses. The 鈥淚ntrapreneur-Profile鈥 focuses on methods and skills necessary to support and enable innovative and possibly disruptive processes within existing companies. The successful 鈥渋ntrapreneur鈥 will use selected start-up methods to support the transformation processes from within the company.

Intrapreneur Seminars

Title Format Duration Description
Lean Start-up Techniques Mindset 8 hours Learn how modern companies use entrepreneurial management techniques to transform their corporate culture and drive long-term growth 鈥 with a particular emphasis on innovation and digital transformation. Selected lean management concepts are Minimum Viable Product (MVP), Continuous Deployment, Growth Hacking, Design Thinking, Scrum, Business Canvas and Visualisation Techniques.
Business Model Innovation Mindset 8 hours The seminar conveys the substantial threat of digitalisation and possible solutions to existing business. Topics like Platform Economy, Network and Lock-In Effects as well as the four C鈥檚 of Internet business models are covered.
Design Thinking Deep-Dive 16 hours This seminar will illustrate the basics of Design Thinking and why and how it is used in digitalisation projects. Using this technique, you will develop a 鈥減retotype鈥 for a given problem, which is a viability test even before a prototype is created, present your idea and reflect on the process.
Proof of Concept Implementation Workshop 32 hours Apply the methods and skills of start-up companies, especially the user-centred innovation process of Design Thinking combined with agile project tools and a lean-start-up approach. It will give you the opportunity to test and improve your own or your company鈥檚 innovative product ideas.

Lecturers

Any Questions?

Volker Rossius, 第一吃瓜
Volker Rossius

Operational Director, Academic Office

+49 40 822160-941
volker.rossius@hsba.de
Katrin Schramm, 第一吃瓜
Katrin Schramm

Head of Master-Team

+49 40 822160-948
katrin.schramm@hsba.de